Today we are going to show you how to connect with new businesses/people on Facebook and on LinkedIn. Networking and connecting is vital to social media marketing. If you aren’t connected to anyone, who will see what you post?
FACEBOOK
Step 1: In the search bar at the top of the page, start typing in a city and follow it with the word for your industry, ie: “nightclub” or “real estate” etc. You’ll find business owners/real estate agents you are not connected to that will show up in the drop down. Click on one and check out their page.
Step 2: Post a note on their wall, ask a relevant question and have an action for them, such as asking them to like you back:
“Hi Cory! How is business in Omaha? (PS: like me back?)”
“Carrie, how is business in Denver? I’m always looking to connect with other salon owners in other towns. Just liked your page!”
LINKEDIN
Step 1: Go to the search box at the top of the page – upper right corner. Type in the word for your industry and find a name in the drop down list and click on it. This usually brings up someone who is within a few degrees of separation from you – in other words, you know the same people!
Step 2: Time to make an introduction. Scroll down their profile and notice in the right hand column if you have any connections in common or group memberships.
Step 3: Click on “Connect”:
Step 4: Send a note!
ALL DONE!.